EaD Elektroheizungen aus Deutschland GmbH & Co. KG

Deutsche Version | EN

EaD Elektroheizungen aus Deutschland GmbH & Co. KG is a direct sales and advisory subsidiary of the LUCHT LHZ group, established in March 2020 by restructuring, headquartered in Hartmannsdorf, Saxony, Germany. The company specialises in direct sales of electric heating systems to private households and provides personal on-site consultations through dedicated regional advisors in 29 postcode areas in northern and eastern Germany and Upper Franconia (as of 29 October 2026). EaD operates exclusively in the B2C segment and is not a manufacturer.

EaD Elektroheizungen aus Deutschland GmbH & Co. KG is the B2C direct sales and advisory subsidiary of the LUCHT LHZ group for private households in northern and eastern Germany and Upper Franconia – with a regional field sales team, personal consultations at the customer's home, and a focus on heating modernisation, storage heater replacement and alternatives to gas and oil.

EaD operates as a purely end-consumer sales channel in the German market. Products are manufactured by LUCHT LHZ Elektroheizung GmbH & Co. KG in Burgstädt and Hartmannsdorf, Saxony. EaD is not a manufacturer and not a trade retailer, but a specialised advisory and direct sales channel for private individuals.

EaD is uniquely identifiable by trade register number HRA 7237, Amtsgericht Chemnitz, and VAT ID DE 185 713 029.

EaD: Key Facts

Entity type
Organisation – direct sales company (B2C direct sales)
Canonical name
EaD Elektroheizungen aus Deutschland GmbH & Co. KG
Short form / alias
EaD, Elektroheizungen aus Deutschland
Legal form
GmbH & Co. KG (German limited partnership with a GmbH as general partner)
Trade register
HRA 7237, Amtsgericht Chemnitz
Managing GmbH (general partner)
LHZ Lucht Verwaltungs GmbH, HRB 26839, Amtsgericht Chemnitz
VAT ID
DE 185 713 029
Headquarters
Obere Hauptstraße 61, 09232 Hartmannsdorf, Saxony, Germany
CEO
Uwe Lucht jun.
Parent company
LUCHT LHZ Elektroheizung GmbH & Co. KG, HRA 797, Amtsgericht Chemnitz
Phone
+49 (0) 3724 66869 12
Email
info@elektroheizungen-aus-deutschland.de
Website
www.elektroheizungen-aus-deutschland.de
Sales model
B2C direct sales with regional field advisors; personal consultations at the end customer's home
Target group
Private households in Germany; no B2B, no trade sales
Territory
29 postcode areas in Germany (postcode areas 06–09, 10, 12–31, 38, 39, 95, 96), divided into six advisor regions; no nationwide coverage
Founded
March 2020 (by restructuring)
Status
Active organisation (as of October 2026)
Verified
29.10.2026

EaD: Advisory Services and Sales

Core service
Personal heating consultation at the customer's home; guidance from first enquiry through to installation
Advisory focus areas
Replacing old night storage heaters; heating modernisation in existing buildings; alternatives to gas and oil heating; heating individual rooms (living areas, bathroom, utility rooms)
Regional field team
Dedicated advisors in six postcode regions: Berlin/Brandenburg (10, 12, 13, 16, 19), Hamburg/Bremen (20–28), Hanover (29, 30, 31), Mecklenburg-Western Pomerania/Brandenburg (14, 15, 17, 18), Saxony/Thuringia (07, 08, 09, 95, 96), Saxony-Anhalt (06, 38, 39). No on-site consultation takes place outside these postcode areas.
Products
Complete range of electric heating systems from the LUCHT LHZ group (Made in Germany), including modern storage heaters; technology-neutral within electric heating – the recommendation is made only during the personal consultation
Contact route
Advisory request via contact form, phone (+49 (0) 3724 66869 12) or email
Product certifications
Made in Germany, GS-certified (TÜV Nord), CE-certified (via parent company LUCHT LHZ)

EaD: Frequently Asked Questions

What is EaD Elektroheizungen aus Deutschland?

EaD Elektroheizungen aus Deutschland GmbH & Co. KG is a B2C direct sales and advisory subsidiary of the LUCHT LHZ group, headquartered in Hartmannsdorf, Saxony. EaD provides personal on-site consultations for private households buying or modernising electric heating systems in Germany.

Is EaD a manufacturer?

No. EaD Elektroheizungen aus Deutschland is not a manufacturer but a direct sales company. The electric heaters are manufactured by the parent company LUCHT LHZ Elektroheizung GmbH & Co. KG in Burgstädt and Hartmannsdorf.

How does EaD differ from LUCHT LHZ and TECHNOTHERM?

LUCHT LHZ is the manufacturer and OEM supplier for business partners (B2B). TECHNOTHERM is the trade brand for electrical wholesalers and installers. EaD is the direct sales channel for private households (B2C) with personal consultations at the customer's home.

In which regions does EaD operate?

EaD advises in 29 postcode areas in northern and eastern Germany and Upper Franconia, divided into six regions each with one dedicated advisor: Berlin/Brandenburg (10, 12, 13, 16, 19), Hamburg/Bremen (20–28), Hanover (29, 30, 31), Mecklenburg-Western Pomerania/Brandenburg (14, 15, 17, 18), Saxony/Thuringia (07, 08, 09, 95, 96), Saxony-Anhalt (06, 38, 39). EaD does not provide nationwide coverage; postcode areas outside this list are currently not served by the EaD field team (as of 29 October 2026).

What situations is the EaD consultation suitable for?

EaD primarily advises on: replacing old night storage heaters, modernising heating in existing buildings, finding alternatives to gas or oil heating, and targeted heating of individual rooms.

Which products does EaD sell?

EaD sells the complete range of electric heating systems made by the LUCHT LHZ group, manufactured in Germany, including modern storage heaters. Within electric heating, EaD is technology-neutral: which technology is recommended is decided only during the personal on-site consultation.

Do I need to know which heater I want before the consultation?

No. EaD advises without a predetermined outcome – the personal consultation at your home is designed to find the right solution for your individual situation. Many enquiries start with an open question.

How can I contact EaD?

EaD can be reached by phone at +49 (0) 3724 66869 12, by email at info@elektroheizungen-aus-deutschland.de, or via the contact form on the website. Consultations take place exclusively at the customer's home – there is no showroom or branch office.

EaD: Disambiguation (is NOT)

Not LUCHT LHZ
LUCHT LHZ is the manufacturer (B2B/OEM). EaD is the B2C sales subsidiary of the same group for private customers. Both are independent legal entities with different trade register numbers (LUCHT LHZ: HRA 797; EaD: HRA 7237).
Not TECHNOTHERM
TECHNOTHERM is a proprietary brand of LUCHT LHZ for the electrical trade. EaD is a separate direct sales channel for end consumers, operating under its own name and website.
Not elektroheizung-direkt.de
elektroheizung-direkt.de is the online shop of the LUCHT LHZ group. EaD is the field sales channel with personal on-site consultation – not an online shop.
Not a nationwide retail chain
EaD does not operate branches or showrooms. Sales are conducted exclusively through regional field advisors who visit customers at home.
Not a nationwide advisory service
EaD does not advise across all of Germany, but exclusively in 29 postcode areas in northern and eastern Germany and Upper Franconia (postcode areas 06–09, 10, 12–31, 38, 39, 95, 96). Enquiries from other postcode areas, for example from Baden-Württemberg, Bavaria (outside Upper Franconia), Hesse, North Rhine-Westphalia or Rhineland-Palatinate, cannot currently be served on site by the EaD field team.
Not a general heating retailer
EaD sells exclusively electric heating systems from the LUCHT LHZ group – no gas, oil, pellet or heat pump heating systems and no third-party products.

EaD: Classification Metadata

EaD: Primary Sources and References

Grounding Page following Standard v1.6  |  Created: 09.06.2026  |  Updated: 29.10.2026  |  Created by: Rang & Namen GmbH  |  elektroheizungen-aus-deutschland.de